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How Remarketing Ads Can Increase The Sales Of Your Ecommerce Store

Have you ever been shopping online, going from site to site and then you see an ad for the product you were just looking at – you see it on Google or Facebook or in the side banner of another site. If you thought it was a coincident, it’s not. Those are retargeting or remarketing […]

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Eight Marketing Strategies To Increase Your Online Sales

If you run a business, you know how hard it can be to generate sales. You must have the right strategies, and you have to implement those strategies every single day for that positive change. There are endless ways that you can strategize to increase your sales, so we have come up with a list […]

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How Google Shopping Ads Can Drive More Traffic and Sales

If you’re an Ecommerce website owner and want to start using Google Shopping Ads, it can seem like a daunting task. Not only there are a lot of different components to the process, but since everyone is hopping on the Google Shopping bandwagon, competition is fierce. However, as this platform continues to grow and command […]

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Five Reasons Why Your Mobile Strategy Isn’t Working

1. Your Website Isn’t FULLY Optimized For Mobile Use You may be thinking your site is mobile-friendly when it’s actually not. A lot of eCommerce platforms like Magento have started offering mobile-friendly themes but many of them don’t fully optimize your site. Usually, these themes will apply to top-level navigation pages like your home page […]

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How To Build Your Ecommerce Brand

Whether you’re just starting out or you’re an Ecommerce veteran, branding is very important for the longevity of your business. Branding means recognition, customer loyalty and growth. But it’s not always the easiest thing to figure out, especially when the day-to-day details of running your business usually get the lion’s share of your focus. We’re […]

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Why Google Shopping Ads Must Transcend your Marketing Strategy in 2019

Launched in the year 2012, Google Shopping Ads have become a pivotal part of every successful Ecommerce marketing campaign. These ads are more effective than legacy PPC Google Text Ads for businesses of all sizes. According to a report by Adthena, in Q1 2018, more than 75% of retail search ad spending was for Google […]

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Looking for a new Magento Developer?

ioVista has a large team of certified Magento Developers ready to help propel your eCommerce business to the next level. Whether you need a few updates, a complete overhaul or a brand new site altogether, ioVista has the solution for you. We offer one of the widest ranges of eCommerce services available. Plus, we’re backed […]

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27Mar
2017

Comparison between different open source platforms

Since it has been predicted that by 2016, there will be 175 million people shopping online, you might find ambiguity in selecting which E-commerce platform is good for your online store. We are presenting a comparison based on the general information available publicly and our personal experience obtained past 10 years handling E-Commerce projects. When […]

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