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12Feb
2020

What Does A Search Marketing Campaign Need to Succeed

Search Engine Marketing refers to businesses that pay for advertisements to come up within search results pages. In essence, advertisers will bid on a keyword that users may search for when looking for a particular product. That keyword will then link any search results with ads for that business’ product. The major advantage of using […]

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14Jan
2020

SEO Tactics To Put You On Top In 2020

If you want to create a successful website that will generate an income and followers you will need to strategize how to best utilize SEO tactics. Keeping up with trends gives you a greater chance of getting clicks as you can update and change your site as needed. With the new year, you need to […]

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How Google Analytics Can Help Increase Your Ecommerce Sales

Google Analytics Can Help Increase Your E-commerce Sales

Not only is Google a great resource for finding out answers to random questions, but it can also help you in your business. Now more than ever, marketing and sales are done over the internet. Google Analytics is there to help your business in a variety of ways. Here are six steps on how it […]

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13Mar
2019

Link Building Essentials For Your Ecommerce Store

Link Building Essentials

A critical component of both Search Engine Optimization (SEO) and boost your search results ranking, link building is an off-page SEO technique that requires a little more technical know-how. Of the two ranking factors Google is known to rank higher on search results, content and link building are assigned the two highest values. You can […]

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20Mar
2017

What Factors Make a Site Vulnerable to Panda?

Google has once again brought us on toes by releasing it’s Panda Algorithm. There have been considerable waves from Google Panda with 12% of search results being affected by this new algorithm. Somehow, local business websites have escaped from this storm by Panda but they were not the intended target of this update. We would […]

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How to use SEO to Get More Customers to Your Site

Search Engine Optimization or SEO can seem pretty intimidating at first but once you understand the basics, you can use those principles to bring more traffic to your store. What exactly is SEO? SEO is the practice of making your website more visible to search engines by meeting the standards they set to determine search […]

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Google Analytics Part Two: Getting started with Google Analytics for Beginners

In Part 1, we defined some of the most common words or terms used when talking about Google Analytics. In this part, we’re going to dig a little deeper into the ways you can use Google Analytics to help grow your traffic, increase your sales and even improve your customers’ experience on your site. If […]

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Paid Search Advertising: The top 6 ways to drive traffic and sales with paid online ads

Paid search can seem a little scary. After all, it requires spending money and you want to be sure it’s worth it. This article will review the reasons we often recommend paid search campaigns to our clients and also, where you can use them. Everyone knows Google. But they’re not the only place where you […]

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