SEO | iovista - Part 2


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Paid Search Advertising: The top 6 ways to drive traffic and sales with paid online ads

Paid search can seem a little scary. After all, it requires spending money and you want to be sure it’s worth it. This article will review the reasons we often recommend paid search campaigns to our clients and also, where you can use them. Everyone knows Google. But they’re not the only place where you […]


Google says mobile-friendly sites will be favored in search rankings

Google just announced its next search algorithm change and they’ve come right out and said that they WILL start favouring mobile-friendly sites in their searches, beginning April 21st. Google announced on their official webmaster blog… “Starting on April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect […]


Google is Introducing a New “Mobile Friendly” Label:

Why you need a responsive site now more than ever More and more shoppers are becoming comfortable with the idea of making purchases right from their phones or tablets. In fact, according to a recent study by The Integer Group… 35% of shoppers make purchases on their mobile devices. As a result, Google is going […]


How to use SEO on your website

SEO is vital for the success of any business online. It can be THE reason a potential customer buys from you or your competition instead. This article will examine why SEO is important and how to use SEO on your website, for your business. First, what is SEO or Search Engine Optimization, exactly? SEO is […]


How to Get Found on Google

Have you Googled Your Business Lately? Whether you have a website or not, your online presence is crucial to the success of your business. These days, your online presence is often your first impression. It’s the first thing potential customers will encounter and their impression of your business will determine whether or not they decide […]

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